Via: Sultan Knish

Hollywood has no problem being dumb, sleazy and violent. Those are all known and marketable qualities. What it does not look is appearing desperate. Desperation however is what the Oscars of this year and last year have in common. They stink of an industry desperately racing its own age and irrelevance reaching for gimmicks to try and hang on to a younger audience.

The dirty little secret is that Hollywood hardly exists anymore. The industry is bigger than ever, but its bread and butter consists of 200 and 300 million dollar special effects festivals filmed in front of green screens and created in Photoshop and three-dimensional graphics programs. They star obscure or mildly famous actors and they do two-thirds of their business abroad.

America is still the official headquarters of the global entertainment industry, but many of the bigger projects are filmed internationally with foreign money and intended for foreign markets. What the American corporations bring to the table is the intellectual property which is why the latest spasm of mergers and buyouts has focused on taking control of every treasury of classic marketable properties.

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